Uh oh, do I feel another boring yet slightly motivational post coming on? Well, no… Not exactly. You see I’m not going to try to give you my top five tips for success, or pump you full of motivational quotes… Okay maybe just one, but it’s a good one a promise! This simple advice has drastically changed my rate of success and speed from idea to action:
“Only consume information that is going to allow you to take action, right now.”
By this point you might be thinking, “Ooookay, what is so special about that?” But when you realize its importance you will kick yourself for all of the time and energy you have waisted so far without it.
Up until now I was acting like an information vacuum sucking up everything from internet marketing courses, entrepreneurship, programming, building websites, Facebook ads, Google ads, SEO, WordPress, and much, much more. Until I heard this phrase repeated by multiple trusted sources, I chose to disregard it. I thought it was just another naysayer trying to hold me back, but this small dose of reality will set you free.
If you are constantly trying to learn everything about everything in this industry, you’ll spend the next ten years chasing your tail. Think about SEO, or Search Engine Optimization, for example: There are guys who spend day-in and day-out trying to figure out how to game Google’s algorithm to work for their websites, so that they can rank #1 on the first page for a popular phrase or keyword. These same people dump thousands of dollars into online courses, only to be put out of business next month when the new update rolls around and Google changes the way it ranks websites.
So here it is: If you don’t have a website yet, don’t waste your time learning about SEO. You should be watching tutorials or reading blogs on how to get a domain name, and do it! Then move on to learning how to set up hosting, and do that next! Once you have completed those things, you can focus on how to build your website. And so on, and so forth.
If you try to learn everything at once, you are going to feel overwhelmed, and eventually give up. Success is all about taking little steps, as you might have heard me mention before in a previous post: The quickest way to reach big goals is to break them down into little, actionable steps you can take every day. If you are having trouble with something, turn to a support forum or outsource the headache to someone with the skill-set you currently lack. But stop letting yourself consume information because its easier than taking action.
“Reading, after a certain age, diverts the mind too much from its creative pursuits. Any man who reads too much and uses his own brain too little falls into lazy habits of thinking.” – Albert Einstein
This is the reason why, in a sense, I started this blog in the first place. I needed a place to release the ticking time-bomb of information that was counting down in my head. A place where others might find it, and use it as a reference so that they can focus on what matters to them now. Now get out there and make something better!